About Us
Wellness, with more thought
Hyzen began with two perspectives united by one belief: everyday wellness deserves more scientific rigour, clearer information and greater purpose.
Two perspectives, one belief
For founder Hriday Patel, the idea grew from personal experience. While living in the United States, supplements were a regular part of his routine, from magnesium, zinc and creatine for training to vitamins D3 and B12 and nutrients supporting hair, skin and overall well-being.
After returning to India, he saw a fast-growing supplement market but struggled to find products that consistently combined thoughtful formulation, meaningful amounts, transparent labels and a clear reason for every ingredient.
Too many products appeared to be shaped by trends: long ingredient lists, impressive front-of-pack language and too little clarity about ingredient forms, amounts or intended roles.
For co-founder Dr. Yatri Patel, a psychiatrist, the concern came from clinical experience.
She observed a widening gap between doctors, patients and everyday wellness. People increasingly wanted to take a proactive role in their health, yet reliable guidance around nutrition and supplementation was often difficult to access. Nutritional deficiencies could go unnoticed, while supplements were sometimes selected through online trends, incomplete information or self-prescription, without understanding whether they were appropriate or whether a deeper medical concern required evaluation.
The people behind Hyzen
Hriday Patel
Founder and Managing Director“I wanted to build the kind of supplement brand I had been searching for: one where every ingredient earns its place, the formulation makes sense as a whole and the label gives people the clarity they deserve.”
Hriday brought the entrepreneurial vision behind Hyzen: to challenge the idea that more ingredients, louder claims and passing trends automatically create better products.
His focus was clear from the beginning: build a brand around considered formulations, transparent communication and long-term consumer trust.
Dr. Yatri Patel
Co-Founder and Psychiatrist“Good healthcare begins with understanding the person, not simply responding to a symptom. My vision for Hyzen is to help bridge the space between medicine, nutrition and responsible everyday wellness.”
Dr. Yatri believes supplementation should be informed, purposeful and approached responsibly. Her vision is not to position nutraceuticals as substitutes for medical treatment, but to create a more thoughtful space between medicine, nutrition and preventive wellness.
A space where people understand what they are taking, why they are taking it, whether it is appropriate for their needs and when professional medical guidance is important.
Her clinical perspective helps Hyzen remain grounded in an essential principle: wellness should support better-informed health decisions, never create false reassurance or delay necessary medical evaluation.
Supplementation, made more considered
Hyzen Wellness exists to make supplementation more considered, credible and easier to understand.
We believe people deserve more than attractive packaging and impressive-sounding ingredient lists. They deserve formulations developed around a defined purpose, labels that communicate clearly and information that helps them make responsible choices.
Every Hyzen formulation begins with one question:Does every part of this formula genuinely make sense?
We consider the scientific rationale for each ingredient, its form, intended amount, compatibility with the wider formulation and relevance to the product’s purpose. Because thoughtful formulation is not about including everything.
It is about choosing what belongs, and leaving out what does not.
Six principles behind every formula
Science before trends
We do not formulate simply around what happens to be popular. Our decisions are informed by scientific literature, established nutritional understanding and a clear rationale for every ingredient selected.
Formulated with purpose
Every Hyzen product is designed around a specific wellness need. Ingredients are selected to complement the formulation and contribute meaningfully to its intended purpose.
Transparent by design
Trust begins with clarity. We want people to understand what is inside each product, in what form and in what amount, without hiding behind vague blends or exaggerated language.
Responsible wellness
Supplements can support well-being, but they are not a substitute for balanced nutrition, healthy habits, appropriate medical care or prescribed treatment. We encourage informed use and professional guidance whenever it is needed.
Quality without compromise
Our products are manufactured and tested in accordance with applicable quality and regulatory standards. From ingredient selection to the finished product, we work to maintain consistency, safety and accountability.
Education that respects you
Wellness information should empower, not overwhelm. Through ingredient explainers, product information and evidence-led content, we make the reasoning behind supplementation easier to understand.
What science over hype means to Hyzen
Science over hype is more than our tagline. It is the standard we apply to every formulation, claim and customer interaction.
We do not believe in overnight transformations, miracle claims or fear-led wellness. We believe in helping people make informed choices with greater clarity and confidence.
- Evidence before trends
- Purpose before excess
- Transparency before marketing noise
- Responsible guidance before self-prescription
- Long-term trust before short-term attention
Built for how we live now
Hyzen focuses on wellness needs that have become increasingly relevant to modern lifestyles, from stress, focus and sleep to liver and metabolic well-being, nutritional support for thyroid health, healthy ageing and longevity.
Our products are not designed to treat or cure disease. They are intended to serve as thoughtfully formulated tools within a broader and more responsible approach to everyday wellness.
Siblings, co-founders, one vision
Hyzen is also a story of family. Dr. Yatri’s clinical insight and Hriday’s personal experience, entrepreneurial energy and belief in the idea transformed a shared observation into a larger vision.
As siblings and co-founders, they set out to build more than a supplement company: a wellness brand that families could understand, approach responsibly and trust over time.
Their perspectives are different but complementary, one shaped by medicine and patient care, the other by lived experience, consumer expectations and the desire to build better. Together, they form the foundation of Hyzen.
A trusted wellness platform, beginning with premium nutraceuticals
Hyzen is beginning with premium nutraceuticals, but our ambition extends beyond products. We envision a trusted wellness platform that helps connect everyday health decisions with thoughtful formulations, accessible scientific education and responsible professional guidance.
To make scientifically informed wellness more accessible, responsible and meaningful, so people can make better-informed choices for themselves and their families.
